August 14 2013 – San Francisco, CA –Hub Strategy announced today they will be hosting Carve San Francisco, the first ever international sand sculpture competition to be held in the city of San Francisco. Carve showcases the extreme art of sand sculpting, inviting teams from around the world to sculpt 400 tons of sand into astounding and intricate works of art over five days. Sand Masters are unconventional artists who create unimaginable masterpieces on a massive scale that defy expectations and often defy gravity.
“As a surfer and someone who has enormous respect for surf artistry, we are looking forward to watching the amazing sculptures emerge,” said DJ O’Neil, Founder and Co-Creative Director at Hub Strategy. “Plus, you can’t really have enough opportunities to wear a Speedo and drink umbrella drinks in San Francisco.”
Following the success of Carve Tahoe, an international snow sculpture competition held this past February at Vail Resorts’ Northstar California, Carve San Francisco features sculpting, surf artistry and board shaping, music and gourmet food trucks provided by Off The Grid.
Carve features accomplished sculptors and artists including Lawrence Noble, Chairman of Academy of Art University’s Sculpture Department and famous for creating the ‘Yoda Fountain’ for George Lucas in the Presidio. Carve also showcases sand artists featured on The Travel Networks’ ‘The Sand Masters.’
Carve will be held from October 15th-20th near the Sports Basement in the Presidio and will include daily activities including “Sandcastles & Schools” in which Bay Area students K-12 are invited to meet the artists, learn about ocean preservation and restoration, and play in 25 tons of sand.
Carve San Francisco brings awareness to and raises funds two non profits, the San Francisco Chapter of Surfrider Foundation and Sustainable Surf. Funds are raised by encouraging visitors to vote with $1 for their favorite sculptures.
Surfrider Foundation is a 501.c.3 non-profit environmental organization dedicated to the protection and enjoyment of the world’s oceans, waves and beaches for all people, through conservation, activism, research and education.
Sustainable Surf is a California-based 501.c.3 non-profit organization founded by social entrepreneurs, who’s mission is to be the catalyst that transforms surf culture into a powerful community to protect the ocean playground.
Sponsors funding the event include: Mercedes Benz/Smart Car, Finlandia Vodka, All Cruise Travel, Kona Brewing Company, Dole Food, Ocean’s Halo, Longboard Vineyards, Princess Cruises and Cunard Cruises.
About Carve San Francisco
Carve San Francisco is owned and produced by Hub Strategy. The Carve series are extreme art events that showcase art created by teams from around the world. Carve San Francisco will be held on Presidio Trust grounds near Sports Basement October 15th-20th, 2013. Carve Tahoe will again be held at Northstar California January 27th-February 2nd, 2014.
About Hub Strategy
Hub Strategy is an integrated advertising, design and production company located in San Francisco’s historic Presidio district. Hub has a unique business model that combines a group of full-time employees with a network of over 100 senior-level freelance creative specialists, managed by Hub’s creative directors. Founded in 2002 by DJ O’Neil, Hub’s mission is to deliver truly integrated marketing and advertising by producing world-class creative across every channel, while being more nimble and responsive than the typical large agency. Hub has won hundreds of local, national, and international creative awards across every conceivable medium. Client work includes the San Francisco 49ers, Google, Levi’s, Jawbone, Oakland A’s, Microsoft, Nike, Sega, SonyPlaystation, Chevys Fresh Mex Restaurants, and MacGregor Golf. For more information, visit www.hubstrategy.com.
About Surfrider Foundation
For more about the San Francisco Chapter of Surfrider Foundation, please visit http://sf.surfrider.org/
About Sustainable Surf
For more information about Sustainable Surf, please visit www.sustainablesuf.com